Investing in the vibrant food industry of Romania

As a holding company, we focus on identifying and supporting innovative food companies that align with our vision of quality, sustainability and growth.

Learn More About Us

We are dedicated to nurturing and investing in the vibrant food industry of Romania

At Amaryllis Holdings, we invest in innovative consumer brands that shape the future of everyday life across Europe.

Learn More About Us

Who We Are

At Amaryllis Holdings, we are committed to nurturing and investing in Romania’s dynamic food industry. As a premier holding company, we specialize in identifying and supporting innovative food businesses that align with our core values of quality, sustainability, and growth.

Our Investment Approach

Our process is straightforward and transparent, beginning with initial meetings for detailed company analysis.

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Our Core Areas of Focus

  • Scaling Operations

    Helping brands scale effectively by enhancing supply chains, logistics, and production capacity.

  • ⁠Brand Building and Awareness

    Supporting brands with marketing expertise and data-driven strategies to increase brand awareness.

  • Market Expansion

    Identifying and unlocking new geographical and consumer segments.

  • Sustainability and Environment

    We invest in businesses that prioritize ethical and sustainable practices, aligning with the values of modern consumers.

Amaryllis Holdings is constantly searching for the next big consumer brand.

We are interested in partnering with companies that >

  • Have a unique and defensible market position

  • Are led by passionate, visionary teams

  • Operate in high-growth industries, particularly in retail, wellness, food & beverage, and tech-driven consumer goods

  • Focus on sustainability, innovation, and consumer-centric solutions

  • Have a clear path to profitability with potential for expansion

Get in Touch to Discuss about your project
Why Partner with
Amaryllis Holdings?
The food industry is one of the world’s most essential and impactful sectors. At Amaryllis Holdings, we excel in identifying opportunities hidden within financial reports and transforming them into actionable strategies.
We provide tailored solutions designed to optimize operational efficiency and foster growth:
Reducing Operational Expenses (OPEX)
Lowering Costs of Goods Sold (COGS)
Export
Support
E-Commerce Solutions

Team

Mohammad Hani Al Bakri

Chairman of the board

Dr. Raed M. Sarhan

General management
Investment committee
Mentor

Oana Ionescu

General management

AbdulKader Hani Al Bakri

Investment committee

Faris Zohair AlBakri

Investment committee

Danish Qadeer

Investment committee

Tudor Cioltea

Mentor

Marian Dobrilă

Mentor

Let’s Talk

Whether you're an established business looking for investment or a startup ready to scale, we would love to hear from you. Get in touch with us to explore how Amaryllis Holdings can help take your brand to new heights.

contact@amaryllisholdings.com

Str. Nicolae Titulescu 7, Bârnova, Iași, Romania